Taking Care of Business!

A famous frog once said “It’s not easy being green.” Well, being blue can be just as hard.  Just this past school year, YoJo performed 285 shows.  For YoJo’s creator & producer, Bromley Lowe, promoting the fuzzy guy can also be a challenge. After all, convincing a school that a kids’ comedy show will help students academically is not simple task.

One way that Bromley markets YoJo is to exhibit at educational expos and conferences. He’s often remembered by attendees as the “The guy with the big shoes” because he actually wears YoJo’s titanic sneakers while attending conventions. (That always gets a chuckle.)

Bromley Lowe recently exhibited The YoJo Show 
at the National NEA Expo in Washington, DC.

“The promoting aspect of YoJo has been a fun challenge. My background before creating the show was all entertainment, and we definitely have a great program, but the business aspect of YoJo is really just as important.” says Bromley.

“One of the more enjoyable parts to exhibiting at these conferences is when people who have already seen a YoJo performance stop by and say how wonderful the show was. That’s extremely rewarding.”

Next showcases and expos on YoJo’s Calendar ...

·  September - Anne Arundel County, MD Showcases (Displaying & Performing)
·  October - Montgomery County, MD Showcases (Displaying)
·  October 16 - Fairfax County, VA CAPs Showcases (Performing)
·  November 6 & 7 - NJEA expo in Atlantic City (Displaying)